Robin Carpenter, Managing Partner
"I spent several years in the Fortune 500 environment with half my experience in marketing and public affairs and half in IT. I lived in both worlds and saw both cultures so I know how they think and feel. Recognizing their frustrations and unique gifts, I learned the value of translation."
Robin Carpenter's diverse experience was the watershed for founding a company that could not only bridge the gap, but leverages the strengths of marketing, business operations and IT. Since 1993, she has focused almost exclusively on translating client expectations into high-impact results using the Internet as well as traditional modes. In 1999, she formed Minnesota-based Evantage Consulting.
Robin is a frequent speaker and workshop leader. She has presented at events that include Strictly Business, Public Relations Society, the American Marketing Association (AMA), Minnesota Interactive Marketing Association (MIMA) and the Minnesota Non-Profits Association.
A founding board member of MIMA she has been its Education Committee Co-chair. Currently Robin serves on the Web Advisory Board for Lutheran Social Services and is a member of the Women’s Health Leadership Trust. Away from work you’ll find her on her bike, in her garden or on the golf course.
